Krupal Soni

Mohit and I go back to 2008 — we started at HSBC together, which means we've seen each other navigate careers, businesses, and a lot of change over nearly two decades.

My background is sales and marketing across global and Indian banks — HSBC, Standard Chartered, Citibank, HDFC, Yes Bank. Seventeen years of understanding what customers actually want, how businesses need to position themselves to sell, and why most marketing fails not because of execution but because of thinking. A Computer Science degree and an MBA sit behind all of that, though in banking the CS rarely came to the foreground.

That's changing. The CS thinking I'd been quietly maintaining on the side has found its moment with AI — and I've been deliberate about building those skills as the tools have matured. What I can now do at the intersection of sales strategy, marketing instinct, and AI is something I couldn't have said two years ago.

At Dovio, I bring the customer-side lens. After seventeen years of watching businesses sell — or fail to — I know the difference between a website that exists and a website that works. Between content that fills a page and content that closes a deal. That critical thinking is what I bring to every client we work with.